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When you’re first starting a business, marketing is probably the last thing on your mind as you’re searching for investors and developing your product or service model. However, a well-kept secret is that marketing is crucial at investors and developing your product or service model. However, a well-kept secret is that marketing is crucial at every stage of business, even for pre-revenue startups!
Union River Center for Innovation welcomed a new strategic partner, the Maine Small Business Development Center (SBDC), in March 2023 through our private rental service. URCI provides private rentals to […]
As COVID-19 vaccinations become widespread and infection rates decline, many businesses are discussing how they can return to their workspace safely while accommodating the new work styles that have emerged from the COVID-19 pandemic. What’s the right way to go back? Would your team work efficiently in a new or modified format? Keep reading to learn more about how your business can combine remote and in-office work or even shift its business model to maintain a cohesive and productive team after COVID-19.
Spring has long been the season of new beginnings and “out with the old, in with the new.” While many associate spring cleaning with decluttering their homes, you can use this time to spring clean your business as well! Give your business a fresh start this season by giving it a thorough refresh — organize your files, update your digital presence, clear out your inbox, and clean up your physical spaces.
As you develop your new company, there is no doubt that some business resources may be hard to come by.
The first step in marketing your startup or small business is to establish a brand. Branding is the way that you present your company to the exterior world, both visually and conceptually.
In today’s increasingly virtual world, it’s especially important to be able to manage your business remotely, and to have all the tools necessary to remain competitive and grow.
If you’ve been running your business from your home, the chances are you’ve encountered some distractions and obstacles along the way that challenge your productivity.
Have you ever felt like you have so many great ideas for your business, but outside distractions keep getting in the way? Utilizing a coworking space is a great way to combat this problem, with a multitude of resources available to help you get your work done in a quiet, distraction-free environment.